Elemis hosted three different exclusive picnics in Los Angeles, The Hamptons and San Diego to celebrate their new product line of superfood matcha eye dew + fruit vinegar liquid glow. Each picnic was hosted at a top-tier influencer's home. Influencers included Rocky Barnes, Arielle Charnas, Sophie Elkus and Hannah Godwin. The picnics offered catering, beverages, product displays, photo moments, and beautiful florals. The brand also had a pop-up popsicle stand at numerous stores around New York City to promote their new products.
Role: Full-service campaign production (pre-planning/ management up to day-of execution)
Agency: Sequin Productions
