On Thursday, August 12, 2021 FRECK BEAUTY celebrated the launch of its new product line Slimelight, which is a series of Multi-Mineral Hologram Highlighters. The VIPs in attendance included the event host and musician, Bia, as well as trending makeup artists, top-tier influencers and models across all platforms. The venue in Hollywood lended a fun and interactive atmosphere for this product launch, surrounding guests with ambient lighting and lively greenery. Guests enjoyed a shimmery Slimelight signature cocktail, lively music and tray-passed appetizers.
Role: Full-service campaign production (pre-planning/ management up to day-of execution)
Agency: Sequin Productions
