GUESS inc. hosted a glamping trip in Big Sur for some of Los Angeles's top influencers. The trip was three days long and included a private flight on Air Guess, a stay at The Ventana as well as gourmet meals and beautiful hiking trips along the infamous California coast. The influencers were fully emerged in a branded GUESS experience and organically shared their GUESS travels with their followers on social media.
Recap Video Here!
Role: Full-service campaign production (pre-planning/ management up to day-of execution)
Agency: Sequin Productions
